How to Add a Place or Address on Google Maps (and When to Create a Business Profile)

Learn how to add a missing place on Google Maps, fix an address or pin, and know when it’s the right time to create a Google Business Profile instead.
The Google Business Profile Website Is Gone: What to Use Instead

Google Business Profile websites were discontinued in 2024. This guide explains what happened, what to put in the website field, and which type of website is worth having.
Google Business Profile Without an Address: How to Set Up a Service Area

Businesses that serve customers at their location rather than welcoming them to a storefront can set up a Google Business Profile without displaying an address. This guide covers how to configure the service area and what Google doesn’t allow.
Photos on Google Business Profile: Which Ones to Upload and How to Name Them

Photos are often what convinces people to choose your business after opening your Google profile. This guide covers which photos to upload, the right size, how to name files, and why geotags don’t move your ranking.
Posts on Google Business Profile: Are They Worth It and What to Publish

Posts on your Google Business Profile can help convert people who already found you through search or Maps. This guide covers the post types, what to publish, how often to post, and what to avoid.
Local SEO: What It Is and What Actually Moves Your Google Maps Ranking

Local SEO is the ongoing work of making your business show up in searches near your customers. This guide breaks down Google’s three ranking factors (relevance, distance, and prominence) and what you can actually change.
Google Business Profile Verification: Methods and How to Pass the Video Review

Verification proves to Google that you’re the one running the business. This guide covers the verification methods, what to show in the video, and why requests are often denied.
Suspended Google Business Profile: Why It Happens and How to Get It Back

A suspended Google Business Profile disappears from Maps or loses editing access, often without warning. This guide covers the common causes, what to include in your appeal, and the mistakes that lead to denial.
How to Remove a Google Review: What Can Be Removed and How to Report It

Business owners can’t delete a Google review themselves, but they can report any review that violates Google’s policies. This guide explains what can actually be removed and how to file a report.
How to Respond to Google Reviews, Including Negative Ones

Your responses to reviews are read by the next potential customer, not just the reviewer. This guide shows how to respond to praise, unfair criticism, and genuine complaints on Google, with ready-to-use examples.